BRITISH GAS RESIDENT: APPOINTMENT CONSOLE

LAW Creative identified an opportunity to improve customer experiences and increase business efficiencies through an appointment management console.

THE OPPORTUNITY:

Today, businesses need to be smarter in the ways they conduct themselves to remain at the forefront and have that competitive edge. Working closely with British Gas, LAW Creative identified an opportunity to improve customer experiences and increase business efficiencies through an appointment management console.

THE SOLUTION:

LAW Creative designed a scalable self-service module to empower customers with instant 24/7 access to manage their bookings. The module helped increase customer satisfaction whilst minimising cancellations and, therefore, reducing capacity demands. Our solution enabled 35,564 customers to self-serve, improving business efficiencies and delivering a greater ROI.

Due to its success, the build continues to grow with an integrated payment gateway via Worldpay, real-time finance applications through Barclays and core system CRM processes, including Salesforce. These integrations provide customers with a truly end-to-end experience, exceeding demands and adding value to the business.