Marketing Campaigns
The right mix of marketing campaign expertise and know-how
What differentiates us and drives success for our clients? Smart Thinking. Ensuring that your next campaign is relevant to your audience and delivers on your business objectives 100%.
Where we start
The same principle applies across both B2C and B2B clients. To build a successful marketing or design campaign, we always start every project with an understanding of three key things:
- What your audience/customers want.
- How your brand is currently positioned in the marketplace.
- Which barriers your organisation might be currently facing.
We apply a sound strategic framework that is as informed as it is well-reasoned. Then, to gain a deeper understanding of your audience needs, our team of social media experts draw insights from listening tools, whilst our search marketing experts utilise the power of keyword research. These two elements combined help us identify the type of message and content that your audience is most likely to respond to and engage with. Add our expertise across press, print, OOH, TV and more, and you have a totally integrated campaign ready to make maximum impact.
Best in class creative
Creativity has a big role to play in the success of any marketing campaign… and it helps shape every project we work on. To that end, we are an agency that embraces and nurtures creativity, in order to develop concepts and ideas that are as impactful as they are relevant, engaging as they are forward thinking.
Our enthusiastic and knowledgeable team has extensive experience across both online and offline and deliver creative that can truly impact the way your audience feel about your brand, your products and your services. Added to which, we value teamwork and always assess our output collectively, to ensure that, when it reaches you, you are presented only with work that is second to none.
A multiplatform, multichannel approach
When we come up with ideas for your campaign, we ensure that it will work across multiple touchpoints. Our expertise is your reassurance, with a track record of delivering campaigns across a huge range of online and offline media channels: print (newspaper advert, billboards, door drops), broadcast (radio, TV) and online (PPC, display, audio, social media).
From campaign page design to campaign banner design, graphic design campaigns to digital ad design, we can do it all, and more.
Out of town agency, global knowledge, agile approach
Our expertise has no borders. We have 20 years of experience in rolling out campaigns to markets around the world for some of the biggest international brands. We know how to launch an effective campaign in other markets and how important it is for your message to resonate well locally. Yet, unlike larger, less agile agencies, we’re flexible enough to take a brief and turn around work fast. And, because we’re based out of town, we’re always closer to where you need us to be.
Want to find out more about the campaigns we’ve launched for our clients?
Visit our work section and read our case studies
TRW Aftermarket Brand Campaign
A perception-busting campaign that can run and run, and has already smashed industry expectations for what a B2B campaign can achieve in customer engagement and retail sales.